Deadgood Studio
Experts in strategic thinking and immersive story telling for the creative industry. Versatile and ego free.
Forming as a collective of freelancers, this studio was built of individuals from every corner of the creative sector, from music & audio through to immersive experience & graphic design.
They were non-conformists from the word go, lacking ego, unwilling to pick the ‘easy’ option, and fully prepared to push themselves to deliver the best creative outcome or experience they could.
The logo & identity in turn needed to be loud, but simple. Punching a hole in the mundane.
Crafting a logo that reflects aspects of the 90’s street scene, where you’d slap a sticker on your deck, and a badge on your bag - we worked to make something simple but recognisable, this would then be able to be utilised by all the creatives and executed in a spectrum of different ways - built by a prop master, animated by a motion designer or painted by a street artist.
Deadgood Studio, as a collective of creatives from a wide variety of backgrounds, work on projects across a multitude of platforms, from brand identity through to immersive experiences. They needed social assets that could work to display this, so we housed their projects in a framing tool, as if it were being featured in a gallery.
Deadgood is a creative studio of thinkers and doers with diverse backgrounds in marketing, technology, film, music, theatre and events, such as Glastonbury, Boomtown & Kendall Calling. Deadgood collaborate with progressive brands, bands and people with purpose - to drive engagement and build their audience through compelling content and experiences.
Project Overview
Logo Design
Identity Design
Brand Guidelines
Marketing Materials
Motion Graphics